Your privacy is important to Valu King and we are committed to protecting your privacy. This Privacy Policy explains what information we may acquire about you, our customer, and how we may use it. When you give us Information via this Website, you agree to the terms and conditions of this Policy. We may revise this Policy without prior notice. You can find out when this Policy was last revised by referring to the “LAST UPDATED” legend at the end of the Policy.

This Website is subject to the laws of the United States.

  1. What Kind of Information is Collected About You?
    1. Website: In order to obtain certain services on this Website, you may provide information that personally identifies you or permits us to contact you. This may include your name, address and information about your preferences (“Information”). You may also provide Information when you register for a contest or purchase products from our Website.
    2. Information from Other Contacts: We may collect Information about you in other ways not specified here. For example, we may collect Information through your contacts with our Customer Service Line or from a direct contact with an employee in our stores or any source available to the public.
    3. Non-Personally Identifiable Information. When you visit and interact with the Website, Valu King and third parties who provide services to Valu King collect general information that does not specifically identify you. This includes server log files, environmental variables and pixel tags. Collecting this kind of information is standard practice on the Internet and is done automatically by many websites.

      We and our service providers may also use “cookies” on the Site. A cookie is a piece of data that a web server stores on your hard drive. Cookies are standard in Internet use and help you to navigate in a Website that you have visited before; they do not harm your computer. If you do not want cookies placed on your computer, there is a simple procedure in most browsers that allow you to automatically decline them. If you decline cookies, you may not be able to use some features of our Site.
  2. What Does Valu King Do With Information?
    1. Sharing Information with Third Parties.
      1. Valu King does not sell Information. Valu King may disclose Information to service providers and nonaffiliated third parties in certain circumstances:
        1. In order to provide you with services or information that you request or benefits for which you are eligible as a Valu King customer;
        2. To complete a transaction you have authorized;
        3. If required to do so by law; in response to a specific law enforcement request; to comply with legal process; if necessary to protect the rights, privacy, property, security or safety of Valu King, our employees or customers; to assist in the detection, prevention or prosecution of a crime or fraud; or in cases of emergency regarding matters of personal or public safety; and
        4. In order to enforce our rights in contracts or transactions that you participate in with us.
      2. We may transfer any and all Information to an affiliated entity or to a third party in the event of a reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of Valu King’s business, assets or stock. We may disclose Information to a prospective buyer or business partner pursuant to an appropriate confidentiality agreement;
      3. We may make Information available to third parties who analyze and collect information for Valu King so that we can offer you goods, services and opportunities. The third parties may not use the Information for their own benefit or for any other purpose;
      4. Valu King may share your name and address with financial institutions that we partner with to jointly create and offer a product such as a private label credit card. These cards are subject to their own privacy policies which are referenced in the separate Cardholder Agreement.
    2. Aggregated Information. Valu King also collects, stores and uses aggregate sales and customer data. This information may be acquired from users of this website, or from other sources such as contests, promotions or community events. It may be shared with or sold to third parties for any purpose. This information is in summary form and is not personally identifiable to you.
    3. To Improve Our Service. Valu King may share or use Information within its own divisions and affiliates, including but not limited to Giant Eagle, Inc., GetGo from Giant Eagle, Giant Eagle Express, Giant Eagle Market District and independent Giant Eagle retailers.
  3. Is the Information Secure?

    Valu King understands that using the Internet may cause concerns. This is why we take special steps to protect your privacy. The Information we acquire from you is encrypted while it is in transit from your computer to ours. Your Information is stored on our secure server, and we have security procedures in place to permit access by only a limited number of authorized employees and service providers for limited purposes. We employ “firewalls”, Intrusion Prevention Systems and other security devices on our servers to prevent unauthorized computer access from outside. Unfortunately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure. As a result, although we strive to protect Information, we cannot insure or warrant confidentiality of Information.
  4. Information You May Provide to Others From Our Site.
    1. Links to Other Sites. Our site may contain links to other sites. Other sites may also reference or link to our site. Valu King is not responsible for the privacy practices or the content of these other sites. Valu King neither controls nor supervises the privacy practices of any other link or advertiser on our Website.
    2. Information Posted by Others. Valu King may now or may in the future provide “blogs” or on-line forums for customers to ask questions, give opinions or discuss our products and services. Valu King is not responsible for the content of these postings, nor for any personal Information contained in these postings. Valu King may use the Information offered for posting as information that is available to the general public and accepts no duty of privacy as to its content.
    3. Promotions, Contests, Advertisers. We reserve the right to acquire or retain Information you may give to the sponsors of promotions and contests entered on this site. Valu King does not control how such sponsors or advertisers handle Information in their possession and control, however. You should carefully review the privacy policies of these third parties as they may contain important information about the use of your Information.
    4. Information Sent at your Request. Some parts of the Website may permit you to e-mail or forward content or information to others. If you utilize this service, we may retain and use the e-mail address and other information about the transfer as described in this policy.
  5. Access by Children.

    This website is not directed towards children under 13 years of age and we request that children under 13 do not provide Information about themselves.

    6. This Policy was LAST UPDATED: May 11, 2010.